Liquid vs. Powder Foundations: How to Choose

Recently, a friend asked me, “Which is better? Liquid or powder foundation?” I figure it’s a valid question and many women probably have the same one. So here is what I told her:

Liquid Foundations

Most, though not all, liquid foundations are oil based. They work well for dry or normal skin. If your skin is very dry, look for a hydrating formula. If you have oily skin, you want to be more selective of your liquid foundation. Look for words like “oil-free”, “non-comedogenic”, and “matte”.

Many women fear liquid foundation, thinking it will settle into fine lines and wrinkles. While this can sometimes be true, it is almost completely a thing of the past. Many liquid foundations are being formulated with serums and moisturizers that plump lines, fill wrinkles, and sit on top of the skin, creating a smooth finish even on mature skin. In fact, there are many foundations that are targeted to mature skin. 

In general, liquid foundation offers fuller coverage than powder.


Powder Foundations

Powder foundations absorb oil, so they work well on oily skin. They can help to maintain a matte finish under unfavorable conditions, like the summer heat. This doesn’t mean you can’t wear powder foundation if you have dry skin. There are many hydrating powder foundations on the market now, and they feel fantastic on the skin.

Most powders have light to medium coverage, or take a lot of building for full coverage.

Before the Foundation

You can’t forget your moisturizer and/or primer. Those simple steps can make a huge difference in the appearance of your foundation. Choose a silicone-based primer that sits on top of lines and leaves a silky finish.

These days, there are many formulations for all skin types in a variety of coverages, so choosing a powder or liquid is mostly just a matter of preference. Use this information as your guide to choose a foundation that will work for you. 

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Till next time dolls! Love, Jordan

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